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WaterShapes Online and its parent magazine, WaterShapes, speak directly to the designers, engineers and builders of custom pools, ponds, waterfalls, spas, fountains and other waterfeatures and exterior environments. Our aim is to provide wateshapers with immediate, unimpeded access to technical and product-related information that is both useful and timely.
The WaterShapes Team
Experience, professionalism and an orientation toward quality: Those are hallmarks of the leaders of WaterShapes. The publisher and editor have more than 40 years of experience in the pool/spa industry as a foundation for their work on WaterShapes and WaterShapes Online.
Jim McCloskey, Publisher
Founder and president of McCloskey Communications, Inc., Jim has nearly 30 years' experience in establishing sophisticated forums for business-to-business communication — from pharmaceutical manufacturing, specialized medical practice and analytical chemistry to architectural lighting, periodical publishing, wood restoration and swimming pool design and construction. He has directed the starts of nine trade publications, including VA Practitioner, Spectroscopy, Circulation Management, Architectural Lighting and Professional Refinishing. For nine years, he served as editor of a major pool/spa trade magazine.
Eric Herman, Editor
Founding editor Eric Herman has two decades' experience as a writer and editor — all of it with an emphasis on techniques and technology and on strategies for putting them to the most efficient use possible. Formerly the technical editor for a major pool/spa trade magazine for seven years, he also charted the editorial course for the start of a magazine for the wood-restoration industry. Eric has always won praise for his role in elevating professions' understanding of the nature of quality work and the value of customer satisfaction.
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